A great Norfolk pub needs more than good beer and a warm welcome. It needs people to know what's on. Quiz nights, live music, Sunday roasts, sports screenings and beer festivals all need promoting, and the right signage and print make a real difference to footfall. We've worked with local pubs such as The White Hart on banners, signs and promotional materials, and here's what we've learned.
Outside: catch passing trade
- Pavement signs and A-boards: perfect for today's specials, food times and events, placed where drivers and walkers can see them
- PVC banners: big, weatherproof messages for beer gardens, fences and the front of the building, like "Live Sport Shown Here" or "Christmas Bookings Now Open"
- ACP signs: durable permanent signs for car parks, entrances and opening hours
- Teardrop flags: eye-catching on roadside verges and at outdoor events
Inside: sell more at the bar
- Posters for upcoming events, in the toilets, by the bar and in the entrance
- Table talkers to promote desserts, cocktails, gift vouchers and Sunday lunch
- Food and drink menus that match your brand (see our menu printing guide)
- Gift cards, which are a great Christmas and Father's Day earner
Staff and events
Branded T-shirts and hoodies make staff easy to spot on busy nights and at beer festivals. For bigger events, Heras fence covers and barrier covers add branding and sponsor space.
Tips for pub signage
- Change your messages regularly so regulars keep looking.
- Promote the next event before the current one finishes.
- Keep text big and short. People read signs from a moving car.
- Use the same logo and colours everywhere so your pub feels established.
Frequently asked questions
What signs do pubs need?
Most pubs benefit from a permanent exterior sign, pavement A-boards, event banners, posters and table talkers, plus menus and gift cards.
Do you make pub signs in Norfolk?
Yes. Hethel Print & Design supplies signage, banners and print for pubs across Norwich, Wymondham and Norfolk from the Hethel Engineering Centre.
Talk to us
Planning a new season of events? Call 07769 200277 or browse our signage and banner ranges. Need artwork? Add the Design Service.
Related: Pavement sign guide · Poster printing guide